Apex guarantees at least an additional 8% in Renewal Revenue for subscription pricing optimization.
Optimize Pricing to Grow Subscription Revenue
For subscription-based business, Apex Decisions offers Pricing Optimization using historical data to provide individualized pricing which increases revenues. Unique to the industry, Apex provides guaranteed benefits through building deep machine learning models using non-linear statistical modeling.
Product revenue managers, you may be struggling with these challenges:
- Stagnant sales due to inability to raise prices.
- Weak or even negative growth in subscribers.
If you meet these criteria, price elasticity modeling at a subscriber level may have a giant impact on your growth:
- Subscription based business with more than $10 Million in sales
- Five years of sales history
- A flexible pricing model that allows for individual rates and discounts for each subscriber
Does this sound like your business? Don’t wait to learn how Apex can apply scientifically proven modeling to guarantee an 8% increase in revenues.
Pricing optimization is a breakthrough science that uses a variety of metrics surrounding consumer engagement, inherent product value, market share, and transaction history to develop a pricing model. The pricing models work better as we have more data as all Apex models are statistical in nature. We do need a minimum amount of transactions for our models to be successful.
In our renewal revenue subscription pilot with TheStreet, a media company, we delivered and exceeded on our mission and guarantee. The Executive Director of Marketing Jill Marchisotto has this to say about Apex: “Over the last two months for all the products, renewal rate is up two points versus control. And our average price is up more than 20% using the [Apex] pricing model.”
Apex delivers guaranteed value by measuring the impact of the model in a live pilot using A/B testing methodology. The test is conducted after agreeing to a performance metric that can be objectively measured. Once confidence has been developed in the models through actual performance in the live A/B test, the scope can increase, and clients can start reaping larger rewards.
Due to the scientific approach applied, and years of testing and development of this process, Apex guarantees at least 8% revenue growth for business that meet the basic criteria outlined above.
Product revenue managers imagine the potential for your subscription product with this kind of bump in sales.
Don’t wait to find out if this proven model might work for your business.